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McPherson Cellars

Three Generations of Texas Wine

About them


McPherson Cellars is a contemporary winery, tasting room, and event venue. Their wines are made from grapes grown entirely within the Texas High Plains AVA. The tasting room allows guests to taste an array of wines—Albariño to Sangiovese and several blends in between. The three generations of the family have been in the wine industry for over 50 years. Winemaker Kim McPherson established the label in 2000 to honor his father, Dr. Clinton “Doc” McPherson, one of the pioneers of the modern Texas Wine Industry.

Their Recommendation


The tasting room’s flights change weekly, offering you a different tasting flight each visit, and the fee is waived with the purchase of 3+ bottles (all under $35!). They also offer wines by the glass or bottle—so grab your Keep it Local card and head downtown for 10% off! Escape the heat or the cold in their indoor tasting room, or sip al fresco in their private courtyard and patio. (PS… you can’t beat $5/glass during their daily weekday Happy Hour, 3-5 pm.)

What “Local and Independent” means to them


Being local and independent means sticking to our West Texas roots. Doc McPherson, a former Texas Tech Chemistry professor, was an early advocate for grape growing on the High Plains, setting the stage for serious farming and winemaking in Texas. Our wines are made from local growers all based in the Texas High Plains. We believe Texas wines can be world-class, and aim to offer a relaxed and convivial space to share our wine and philosophy with our friends and community.

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